Published: 09 May 2024
Chiasso
100%
Permanent position
Job ads found online
Business & Market Specialist
Company Description
lastminute.com is the European Travel Tech leader in Dynamic Holiday Packages. It operates a portfolio of well-known brands such as lastminute.com, Volagratis, Rumbo, weg.de, Bravofly, Jetcost and Hotelscan.
Our mission is to lead the travel industry by leveraging technology to simplify, personalise, and enhance our customers’ travel experience. Experts in brightening up online travel, we help our customers find and do "whatever makes them pink".
We continuously invest in talented people who ensure our offering is closer to the needs of the customers and keep us at the cutting edge of technology evolution. We run our business in 17 languages and 40 countries, with more than 1,500 employees spread across our offices worldwide, developing our own products and services to power the entire traveller journey for millions of people.
At the heart of our culture is a commitment to inclusion across race, gender, age, sexual orientation, religion, gender identity or expression and accessibility. We strongly believe in an equal opportunity space, which is welcoming and celebrates the uniqueness of everyone who works here. We value different lived experiences and respect viewpoints, as we know unicity drives innovation. We want to make sure our people reflect the communities across the world we help travel.
lastminute.com N.V. is a publicly-traded company listed under the ticker symbol LMN on the SIX Swiss Exchange.
Job Description
lastminute.com is looking for a Business and Market Specialist to join the Dynamic Packages Team in the Marketplace Area, in order to drive flight+hotel sales and enhance funnel (e.g. booking flow) performance from search to check-out, focussing on funnel conversion rate, product offering and market knowledge.
Working closely with Customer Acquisition Channels (Performance and non Performance Marketing) and Supply Teams, the specialist will contribìbute to deliver market leading holiday offering and get to the ideal product optimisation in the booking funnel.
Key Responsibilities
Sales and funnel analysis, identifying and investigating bugs and improvements to reduce bounce rate and increase conversion.
Dynamic packages offer analysis to deliver market leading holiday offers
Supply/content optimisation to drive conversion and breath of offering, working closely with the supply teams to improve hotel and flights inventory
Competitors and market intelligence to identify gaps and opportunities
Continuous A/B testing, including giving inputs on a/b tests to run
Optimisation of core selling points, e.g. ‘Travel Extra Pack’ offering and deferred
Qualifications
Essentials
Bachelor's degree in relevant fields, e.g. business, marketing, communications
Holiday product management experience
Accommodation and air supply experience
Good understanding of packages revenue streams
Strong analytical and excel skills are a must
Native language and English are a must, any additional foreign language a great plus
Great communication and collaboration skills
Desirable
Experience in working in OTA/Tour operator environment
Basic SQL knowledge
Abilities/qualities
Highly organised with acute attention to detail
Problem-solving and prioritisation skills
Ability to work effectively with senior management
Ability to develop strong relationships with cross functional teams
Positive attitude and proven ability to work in a team
Additional Information
What we offer
By joining our company, you will have the chance to: