Global Marketing Manager - PHCS Cardiometabolic (m/f/d)

As a first-tier supplier to our renowned business partner, Roche Diagnostics in Rotkreuz, we are immediately seeking a motivated and dedicated Global Marketing Manager - PHCS Cardiometabolic for a temporary 24-month assignment.

This is a unique opportunity to join the Roche Diagnostics Core Lab team in a role dedicated to a specific Personalized Healthcare Solutions (PHCS) function. While a part of the core business, this position is focused on a collaborative partnership with a pharmaceutical company to establish their drug as a foundational treatment for high-risk CVD patients. This is achieved by leveraging Roche's hs-CRP assay as a critical residual risk prognostic marker, directly addressing systemic inflammation to improve cardiovascular outcomes. As the Global Marketing Manager, you will be a key driver in creating a compelling narrative and raising awareness around hs-CRP testing. You will lead a comprehensive marketing strategy to support the collaboration's objectives, which includes a focus on patients with evidence of ASCVD and CKD, and an hs-CRP level greater than 2mg/L in secondary prevention settings.

We are looking for an exceptional candidate who is passionate about delivering high-impact diagnostic solutions and transforming patient outcomes in collaboration with our pharma partners. You are someone with a solid scientific or marketing background, paired with strong business acumen. You thrive in dynamic environments, where collaboration is key, and you are always looking for innovative solutions to challenges. Your strong leadership, communication, and strategic thinking skills will help you inspire others to achieve results, while always focusing on value creation and customer satisfaction.

Tasks

• Creating a Market research presentation on needs, challenges, and opportunities.
• Developing an unbranded hs-CRP campaign for endorsement.
• Building a Messaging framework and Lexicon guide.
• Generating campaign content for endorsement.
• Leading the creation of educational materials, website content, and webinars.
• Developing a comprehensive congress engagement plan.
• Drive commercialization strategies and direct engagement with key regions and prioritized affiliates of our pharma partner.
• You will act as a catalyst for local collaborations, enabling a successful market entry and increasing utilization of the hs-CRP test within the context of Cardiovascular Risk.
• This includes marketing context supporting market development, product positioning within cardiovascular risk and the prognostic value of the biomarker to increase adoption of hs-CRP as a standard biomarker used to identify patients with systemic inflammation

Must-Haves

• Degree in a scientific or marketing related field, paired with strong business acumen
• At least 5+ years of experience as Marketing Manager in healthcare, ideally in Diagnostics with Cardiometabolic experience
• Understanding of pharmaceutical collaborations, which would support an easier transition into the role
• Excellent Communication and Collaboration Skills to work effectively in a team across global teams and external partners
• Strong Leadership and Influencing Capabilities to drive alignment and execution of product strategies
• Passion for Customer and Patient-Centric Solutions and a drive for continuous improvement
• Thriving in dynamic environments, where collaboration is key, and always looking for innovative solutions to challenges
• Fluent in English

Benefits

• Work with cutting-edge tools on a state-of-the-art campus with green spaces and an inspiring atmosphere.
• Experience a work culture that promotes diversity and inclusion, where everyone feels valued.
• Benefit from financial support for your professional development.
• Enjoy unbeatable year-round discounts at renowned retailers, over 200 top brands, as well as fleet discounts on new car purchases or consistent fuel discounts.
• Become part of one of the most prestigious pharmaceutical companies and actively shape the future of healthcare.
• Savor a selection of high-quality meals in modern on-site restaurants.
• Benefit from on-site parking if qualified, as part of a sustainable mobility concept.
• Start with professional onboarding and a thorough introduction to your new role during the Welcome Days.

Are you interested? Do not hesitate and submit your complete application documents online today. We look forward to hearing from you!

Wir wertschätzen Vielfalt und begrüssen daher alle Bewerbungen - unabhängig von Geschlecht, sozialer Herkunft, Religion, Alter und Identität. Zur leichteren Lesbarkeit und besseren Verständlichkeit verwenden wir nur eine Gender-Form. Selbstverständlich sind im jeweiligen Kontext alle Genderformen gleichermassen gemeint.

Kontakt
Kristof Wildmann

Arbeitsort
Rotkreuz

Pensum
80 - 100%

Position
Mitarbeiter

Branche
Administration / Verkauf / Einkauf