Director, Global Sales Enablement

Sonar solves the trillion-dollar challenge of bad code. Sonar equips organizations to achieve and sustain a Clean Code state by empowering developers to write consistent, intentional, adaptable, and responsible code. Clean Code produces software that is maintainable, reliable, and secure, allowing development teams to spend less time fixing issues and more time innovating. With Sonar, and by employing the company’s Clean as You Code methodology, organizations minimize risk, reduce technical debt, increase productivity, and derive more value from their software in a predictable and sustainable way.

Sonar’s open-source and commercial products – SonarLint, SonarCloud, and SonarQube – support over 30 programming languages, frameworks, and infrastructure technologies. Trusted by more than 500,000 organizations and used by more than 7 million developers globally to clean more than half a trillion lines of code, Sonar is integral to delivering better software.

Sonar is looking for a high-energy and operationally driven Director of Sales Enablement with B2B SaaS expertise to lead the training and sales enablement efforts for Sonar’s Global Enterprise sales team. As Director, you will be part of our senior operational team and will be responsible for coaching, training, and creating programs that accelerate the onboarding of our new hires to ensure the continued success of our customer-facing teams. You will drive sales effectiveness with the aim of improving sales productivity by implementing best-in-class sales and product training focused on increasing revenue and exceeding booking targets. This role will require the ability to flex between strategic needs and roll-up-your-sleeves hands-on work. This role reports to the Head of Global Sales Operations, and will initially lead a team of 2 people globally. The role is open to be based in our offices in Austin, Geneva, or London.

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On a daily basis, you will

• Strategy & Planning: Develop and execute a data-driven sales enablement strategy, aligning with the overall business objectives and sales strategy. Define and execute a quarterly and yearly planning motion, ensuring the organization is aligned on clearly scoped priorities that map to key business results.
• Content & Tools: Lead the creation and management of high-impact sales content, playbooks, training materials, and competitive intelligence resources. Ensure resources are compelling, accessible, and continually updated. 
• Program Design: Design, implement, and manage programs that enable the revenue team to achieve its potential such as: new hire boot camp, training on product releases, ongoing professional development, and ongoing skills training.
• Program Management: Develop and enhance Enablement project management processes and procedures for the Enablement team (including project or program plans, deliverables, tracking dashboards, templates, resources, and schedules) that improve and increase efficiency in project execution.
• Onboarding & Training: Design and deliver robust onboarding programs for new sales hires. Build ongoing training curriculums that address skill development areas across the sales cycle.
• Technology
• Stack: Identify, evaluate, and implement sales enablement tools and technologies to support content distribution, training delivery, performance analysis and coaching.
• Cross-Functional Collaboration: Partner closely with marketing, product, and sales leadership teams to ensure seamless alignment and gather insights for sales enablement initiatives.
• Internal Communication: Architect an Enablement communication strategy for revenue updates and calendar of upcoming enablement to the business.
• Data-Driven Approach: Track and analyze key sales enablement metrics (e.g., content usage, training effectiveness, win rates) to measure impact and drive continuous improvement.
• Team Leadership: Lead and develop a high-performing team of go-to-market enablement professionals. Provide coaching, mentorship, and guidance to drive individual and team success.

The skills you will demonstrate

• 10+ years of experience in sales enablement, sales coaching/mentoring, and/or sales operations.
• Demonstrated success in up-levelling Enterprise Saas Sales Organizations that lead to tangible results in the form of increased sales productivity, win rates, efficiency, bookings, decrease in ramp time, time to first deal, etc.
• Success in managing, organizing and facilitating GTM Kickoff events with 250+ attendees.
• Strategic problem solver who can take broad visions and concepts and develop structured plans, actions and measurable metrics to execute those plans and deliver benefits within time and cost constraints.
• Experience in developing and managing sales competency models and learning paths for sales roles.
• Exceptional communicator, well versed in communication to individual sales team members through executive leadership.
• Ability to facilitate collaborative, cross-functional sessions/workshops.
• Ability to independently identify problems, propose solutions, and execute on those solutions.
• Demonstrate a working knowledge of training techniques and standard methodologies for onboarding or adopting new technologies.

Nice to have

• Experience with Command of Message.
• Experience working in multinational organizations.

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Why you will love it here

• We value a safe work culture - founded in respect, kindness, and the right to fail.

• We hire great people - we value communication skills as much as technical prowess and we strive to create a work environment that allows for everyone to succeed and feel empowered to do their best work. Our 500+ SonarSourcers from 35 different nationalities can relate!

• Work-life balance - a healthy work-life balance is very important at Sonar.

• Flexible hours - we schedule our days in order to be effective at work, while also being able to enjoy life’s important moments.

• We promote continuous learning - in an ever-changing industry, learning new skills is the key to growth and success! We're happy to support all employees in this journey if desired. 

What we do

As Home of Clean Code, Sonar is the ultimate solution to achieving Clean Code for developers and organizations alike. 

The company was formed to develop the open-source tool SonarQube, which has since become the go-to standard in code quality management. We strive every day to pave the way for developers, tackling the toughest issues head-on and pushing the limits of what’s possible. 

Who we are

At Sonar we believe in people, dedication, and innovation. We’re a team of problem solvers who are passionate and relentless in their respective missions. We want to work with people who are ready and willing to fasten their seat belts and be part of an incredible ride! 

Our Core Values are: Smarter Together, Excellence, Innovation, and Delivery. They reflect our unique culture and we expect them to help shape and positively strengthen our organization. 

If you want to learn more about our culture, check out our blog post.

Join us; we’ll be smarter and stronger together!

Sonar is an equal-opportunity employer and is committed to treating every employee with equal respect and fairness. We maintain a zero-tolerance policy toward any form of discrimination. All candidates will receive equal consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, citizenship, age, veteran status, disability, or any other legally protected status.