Brand Manager Consumer Care
Infos sur l'emploi
Annonce expirée
Taux d'activité :
100%Type de contrat :
Temporaire-
Lieu de travail :
La Tour-de-Peilz
The Nestlé Group is the world's largest food and beverage company with 92.6 billion Swiss Francs in sales in 2019. It is present in 187 countries around the world, has 403 factories and its 291'000 employees are committed to Nestlé's purpose of enhancing quality of life and contributing to a healthier future. Nestlé offers a wide portfolio of products and services for people and their pets throughout their lives. Its more than 2000 brands range from global icons like Nescafé or Nespresso to local favourites. Company performance is driven by its Nutrition, Health and Wellness strategy. Nestlé is based in the Swiss town of Vevey where it was founded more than 150 years ago. Learn more about our Group and reasons to join us on www.nestle.com
Location : la Tour-de-Peilz, Switzerland
Company: Nestlé Health Science Switzerland
Act. Rate: 100%
Type of contract: Temporary contract, 12 months
Ideal starting date: June 1st, 2022
Are you ready to join a transformational company in healthcare? Nestlé Health Science is an innovative and fundamentally different type of company: a health science company engaged in advancing the role of nutritional therapy to change the management of health for consumers, patients and our partners in healthcare. Nestlé Health Science is accelerating the development of its established portfolio of consumer and medical nutrition brands and is investing in research and partnerships to build a pipeline of truly novel therapeutic nutrition.
As a Brand Manager Consumer Care, you will be for introducing/expanding the VMHS (Vitamins, Minerals, Herbal Supplements) OTC-brands in Switzerland as defined by the Senior Brand Manager. The brands are mainly linked to the newly acquired business and include Pure, Wobenzym, Vital Proteins, Nuun, Garden of Life... Some of these brands are already launched (Pure, Nestrovit) and need support and careful brand management to further grow, some will be launched from scratch. Channels cover both pharmacies and retail.
We offer a dynamic, inclusive, and international working environment with many opportunities across different companies, functions, and regions. Don't miss the opportunity to join us and work with different teams in an agile and diverse context.
- Develop and execute a strong integrated commercial plan to expand/introduce the OTC-brands in Switzerland
- Adapt/develop impactful marketing and sales materials, specifically to the field force, to drive sales
- Understand consumer & shopper insight and translate it into meaningful activities that generate actions from the consumer
- Accountable for planning, managing and optimization of PFME spend
- Develop and execute a digital strategy hand in hand with the eBusiness Lead
- Track and monitor brand performance (sales and brand health indicators)
- Interact regularly with external partners and work with Global team when necessary
- Manage all logistic & administrative tasks to ensure product availability on time and in adequate quantity
- 4 years of marketing experience of which 1 year as brand manager, preferably in FMCG or OTC business
- Strong communication and organizational skills
- Project Management
- German or French mother tongue, and fluent in other language (doing presentations and develop communication materials in both languages), fluent in English
Autres recherches d’emplois
consultant médias | spécialiste médias | responsable relations médias et communication | spécialiste web marketing | expert médias sociaux | spécialiste médias sociaux | responsable médias | responsable médias sociaux | ingénieur médias | ingénieuse médias | directeur marketing & communication | assistant en pharmacie | collaborateur en communication marketing | chargé de communication | collaboratrice en communication marketing | directeur médias sociaux | collaboratrice communication marketing | collaborateur communication marketing | chef médias sociaux | responsable marketing & venteEmplois de la même entreprise
Publié: 29 mars 2024
Publié: 28 mars 2024