Lead Social Media - Deputy Head Channel & Campaigning 80-100% (m/f/d)

Lead Social Media - Deputy Head Channel & Campaigning 80-100% (m/f/d)

Switzerland

Management Services

January 1, 2026

YOUR NEXT CAREER STEP - LEAD SOCIAL MEDIA - DEPUTY HEAD CHANNEL & CAMPAIGNING AT BDO!

Are you a creative mind and a digital native with an eye for strategic marketing? In the role "Lead Social Media - Deputy Head Channel & Campaigning," you take on a crucial function within our marketing department. You are responsible for the conceptual development of the social media channels – a key role for implementing our future marketing strategy and promoting lead generation.

In this central role, you significantly shape the digital positioning of BDO Switzerland and develop innovative campaigns and measures that sustainably strengthen our brand. If you want to bring your experience and creativity into a dynamic environment, we look forward to welcoming you to our team. Join us, work independently on exciting projects, and help shape the BDO brand – a decision that makes sense.

WHAT YOU WILL DRIVE

• Strategic and operational responsibility for the development and expansion of social media channels, especially in the B2B environment
• Development and management of targeted campaigns to generate reach, leads, and engagement
• Responsibility and assurance of continuous channel and content optimization based on analysis and KPIs
• Implementation of best practices and innovative formats on social media for the continuous development of the content strategy.
• Coordination with internal departments, such as content creation teams, as well as alignment with external partners
• Participation in the development of a cross-channel communication strategy and its implementation
• Inspiring leadership of a small team (including deputy management of Channel & Campaigning)
• Monitoring social media trends and actively developing new formats to position BDO as an innovative industry leader
• Taking on administrative tasks such as budget planning, reporting, and project management

HOW YOU SUCCEED

• You have completed studies in marketing or communication (or the Swiss Federal Marketing Certificate) or are close to completion
• Alternatively, you have completed commercial training with relevant further education in marketing or communication
• You have solid experience in strategic management and operational expansion of social media channels, ideally in the B2B environment
• You bring creativity as well as a good sense for current trends, brand presence, and target groups
• You work in a structured, analytical, and reliable manner with a high quality standard
• You have pronounced conceptual skills to develop and implement cross-channel strategies
• Experience in analysis- and KPI-based management of social media campaigns is a plus
• You enjoy working in a team, are communicative, and can coordinate various internal and external partners
• Excellent German and English skills; good to very good French skills are a great plus
• Familiarity with MS Office (Excel, Word, PowerPoint) as well as common social media tools and platforms complete your profile

WHAT WE OFFER

• Flexible working hours (annual working time)
• Attractive and flexible working conditions, as well as a modern working environment in the heart of Zurich, with the possibility of home office
• Support for your professional career at BDO; both "on-the-job" and through internal and external training
• Versatile activities with development potential
• In addition to a broad range of activities, we offer you a lot of flexibility, creative freedom, and personal responsibility
• Pure team spirit! Work in a friendly and well-coordinated team
• Work-life balance – not an empty phrase with us, but lived everyday reality

Working at BDO

BDO is a leading Swiss company for auditing, fiduciary, tax, and business consulting with a strong international network. Our employees work in an environment that challenges them, offers individual development opportunities, and is characterized by a collegial atmosphere.