Online Channel Manager, Focus on Website/Online Shops

Your Tasks

• Co-responsibility for the Pistor website as well as the online shops
• Operational planning, maintenance, coordination, and optimization of channel content (website/shops), among others on behalf of campaign and content management
• Operational further development of the assigned channels and channel content, each aligned with the overarching marketing and communication strategy
• Support in the strategic and conceptual channel development, in coordination with the corporate and marketing strategy
• Strategic development, coordination, and implementation of our SEO measures
• Co-responsibility and support in company-wide content management
• Co-responsibility for customer-centered digital process optimizations focusing on the channels website, e-commerce/shops
• Joint further development of the Pistor e-commerce strategy (integration of website, shops, and customer portal)
• Optimization of conversion processes along the digital customer journey
• Interface function to involved departments and external partners
• Success measurement of online channels, including reporting

Your Profile

• Commercial basic training and appropriate further education in marketing/online marketing
• Experience in online marketing with a focus on website/shops
• Very good knowledge in customer experience and digital customer journeys
• Passion for customer-centered digital solutions and communication
• Structured, independent, and reliable working style as well as pronounced communication skills
• Analytical, networked thinking and high digital competence
• Good written and spoken German and English skills, French is an advantage

• Develop yourself further: We support your personal and professional development with a variety of internal and external training courses.
• For your health: We offer various internally organized sports activities and an affordable staff restaurant for your balanced nutrition.
• On the safe side: We offer contemporary social benefits as well as continued salary payments and involve you in the company’s success.
• Well on the way: You have access to discounted fueling options, a staff bus that picks you up from the train station, and receive free entries for leisure activities.
• Impact and well-being: You benefit from short communication paths and our open and appreciative corporate culture. All this in a modern company that places great value on sustainability.
• Flexible and balanced: You can flexibly adjust your working model, have at least five weeks of vacation, and depending on the activity, the possibility to work from home.