Head of Marketing Content & Communications

Perfection, Passion, Respect, Agility – Lyreco is the market leader in Europe and the third largest provider of office and workplace solutions worldwide in the B2B sector. 

What once started with office supplies has developed into a premium partner for individual and comprehensive office and workplace solutions. From ballpoint pens to safety shoes and disinfectants, our range includes over 15,000 items. 

We proudly look back on an almost 100-year success story, but we do not rest on it. With over 530 employees in Switzerland, we are on a journey where we constantly reinvent ourselves and drive our ideas forward.

Head of Marketing & Communications (m/f/d) 100%

Workplace: Office in Dietikon and Home Office

Your mission:

In this position, you combine strategic thinking with operational implementation, independently design content and communication projects, and work closely with international and local stakeholders. You are also responsible for visual brand management and ensure the highest graphic quality.

What you can achieve with us:

• Responsibility for the Marketing & Communications area of Lyreco Switzerland
• Development and implementation of the national marketing and communication strategy in
• alignment with group-wide guidelines
• Ensuring consistent brand management and targeted storytelling across all relevant touchpoints (omni-channel).
• Responsibility for the annual marketing planning including implementation, budget control, and success monitoring.
• Leadership and development of a creative, efficient, and customer-oriented marketing team
• Definition and management of the content roadmap including performance management and KPI reporting.
• Leadership, coaching, and development of employees in the Marketing & Communications area.
• Close coordination with Digital Marketing, Category Management, Sales, HR, and Sustainability.

Your superpowers and achievements:

• At least 8 years of professional experience in marketing or corporate communications, including 3 years in a leadership role
• Proven experience in integrated marketing planning and cross-channel content management
• Solid editorial skills and experience in creating texts and communication content
• Knowledge of brand management, graphic control, and project management
• Understanding of digital channels, SEO, social media, and analytics.
• Experience in B2B or retail environment with reference to e-commerce is an advantage
• Very good German skills, good English skills; French is an advantage

What you can look forward to:

• Independent working style with plenty of room for personal success
• People-centered multicultural and family-like environment
• We use informal address "Du," so we also address you respectfully with "Du"
• You can relax with 5 weeks of vacation. If you are >50 or in management, even 6 weeks
• Your training and continuous development are important to us and we support you financially
• Many other exciting fringe benefits to discover

Are we inspiring you? We do not need a cover letter from you, but we would like to learn more about your superpowers in a message. We look forward to meeting you personally over a coffee.

Do you have questions? You can send them to Laura or your future manager Gabriela at laura.bermejo-external@lyreco.com.