Marketing Manager (a) 80 - 100 %
CH Media Holding AG
Zürich
Key information
- Publication date:12 September 2025
- Workload:80 – 100%
- Place of work:Zürich
Job summary
Join a dynamic marketing team for watson and regional media. Enjoy a collaborative environment with diverse projects and opportunities.
Tasks
- Plan and execute marketing campaigns for watson and regional channels.
- Serve as B2B marketing contact and create compelling sales presentations.
- Manage marketing budget and analyze market data for optimization.
Skills
- Experience in marketing strategy and campaign implementation required.
- Strong communication and presentation skills are essential.
- Proficiency in German and creative problem-solving abilities.
Is this helpful?
In this diverse job
- you take over the conception, planning, implementation and reporting of marketing campaigns and other marketing measures for watson, TV regional broadcasters as well as various regional radios
- you are the contact person for B2B marketing and responsible for creating sales presentations
- you work closely with the marketing team as well as sales and programming to ensure that all creative content complies with brand guidelines and target specifications
- you develop briefings for creative agencies, are responsible for approving advertising materials and monitor campaign performance including recommendations for optimization
- you are responsible for the watson marketing budget and ensure effective and targeted implementation
- you analyze market and target group data for the ongoing optimization of marketing activities
You will succeed here if
- you approach people openly, think proactively, work independently and feel comfortable in a dynamic environment with various locations while convincing as a true team player
- you have broad experience in developing and implementing marketing strategies and campaigns and have already worked in a similar role, preferably in the media or advertising industry
- you are characterized by strong communication and presentation skills and have the ability to manage multiple projects simultaneously and find creative solutions under time pressure
- you have a pronounced affinity for writing and very good German skills in spoken and written form
- you have completed training with further education in marketing or have a degree in marketing, communication or a related field
D(a)iversity
Sarah Hasler
Talent Acquisition Manager
career@chmedia.ch
We do not accept applications from recruitment agencies for this position.