Digital & Social Media Specialist - Corporate Communications (m/f/d) 80-100%
BÜHLMANN Laboratories AG
Schönenbuch
Key information
- Publication date:17 October 2025
- Workload:80 – 100%
- Contract type:Permanent position
- Place of work:Schönenbuch
Job summary
Join BÜHLMANN Laboratories AG's communications team! Shape diagnostics.
Tasks
- Manage and optimize our social media platforms effectively.
- Plan and execute campaigns on Google Ads and YouTube.
- Track performance and analyze insights for improvements.
Skills
- University degree in Communication or related field required.
- Proficiency in Adobe Creative Suite and social media platforms.
- Strong analytical skills with knowledge of SEO and KPIs.
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Digital & Social Media Specialist - Corporate Communications (m/f/d) 80-100% Your Role - Creativ. Strategic. Data-Driven. Social Media Management
- Manage and optimize our social media platforms, ensuring consistent corporate branding across all channels
- Plan, execute, and monitor campaigns on platforms including Google Ads and YouTube
- Track and analyse campaign performance, providing actionable insights for continuous improvement, including KPIs, web traffic metrics and SEO
- Produce engaging visual and multimedia content
- Support the development and implementation of a corporate social media strategy
- Maintain and update content calendars and digital assets
- Create compelling creative assets using Adobe Creative Suite (InDesign, Photoshop,
- Maintain corporate brand consistency across all digital touchpoints
- Stay ahead of digital trends, best practices, and emerging social media platforms Corporate Communications
- Develop engaging content for external and internal communication channels (social media, intranet, newsletters, employee magazines)
- Collaborate with Marketing and Corporate Communications teams to align messaging and campaigns with strategic goals
- Conduct employee surveys and support internal communication initiatives
- Develop and maintain internal communication templates, including email signatures and event/product-related branding materials
- Contribute to corporate communication strategy and support alignment of social media campaigns with broader company objectives Event Support
- Support the development, coordination, and execution of company events
- Explore innovative event formats from workshops and short online sessions to hybrid events and large conferences
- University degree in Communication, Media Studies, Marketing, or a related field
- Proven experience in social media management, content creation, and campaign planning
- Excellent knowledge of social media platforms including LinkedIn, YouTube, Instagram,
- Strong knowledge of Google Ads and YouTube campaign management
- Strong skills in data analysis, reporting, and tracking communication/campaign performance, including KPI tracking and SEO understanding
- Proficiency in MS Office and Adobe Creative Suite (InDesign, Photoshop, Premiere Pro); experience with additional tools is a plus
- Fluent English; good working knowledge of German
- Experience with photography, video production, and editing is a plus
- Creativity and ability to translate complex scientific topics into engaging, accessible content formats
- Experience in buyer persona and audience research
- Communication, critical thinking, interpersonal, and problem-solving skills, along with enthusiasm for digital trends
- Ability to work independently, manage multiple priorities, and deliver high-quality results under deadlines
- A dynamic role at the intersection of science, technology, and communications
- The opportunity to shape the digital voice of a leading diagnostics company
- Direct collaboration with Marketing, Sales, and Product Management teams
- A fast-growing, innovative company with a collaborative culture
- Flat hierarchies, quick decision-making, and room for creative initiative
- Competitive compensation, modern infrastructure, and professional development opportunities
- Flexible work arrangements (80-100% position)
CH-4124 Schönenbuch
