Social Media Manager & Content Creator (20–30 %)

About the job

GASS 17 AG operates a modern restaurant with a bar in the heart of Appenzell. Our centrepiece is the open beechwood grill. We stand for high-quality gastronomy, selected wines, creative drinks, and a lively atmosphere.

For the further development of our social media presence, we are looking from January 2027 or by arrangement for a creative, independent personality with a passion for social media, food, and lifestyle.

You will take independent responsibility for the social media presence of GASS 17.

Your tasks:

• Development and implementation of a social media strategy

• Independent content planning and content production

• Creation of photos, reels, videos, and stories

• Management and further development of our Instagram account

• Development of creative campaigns for events and seasonal offers

• Planning and management of paid social media advertising

• Community management

• Analysis of results and regular reporting

• Monitoring current social media trends

You are a creative, communicative, and independent personality with a good sense for trends, aesthetics, and storytelling.

You bring the following:

• Experience in social media management and content creation

• Knowledge in photography, video production, and video editing

• Confident use of Instagram and common editing tools

• Creativity, initiative, and organisational talent

• Enthusiasm for gastronomy, food, drinks, and lifestyle

• Very good German language skills

• Willingness to work regularly on site in Appenzell

Training in marketing is an advantage but not a requirement. Your creativity and previous work are decisive for us.