Senior Commerce Business Analyst

Job Description:

Company description

At Merkle, a dentsu company, we power the experience economy. Whether we’re building the next great app, running CRM at scale for global brands, delivering technology architectures that support millions of users, or providing world-class data, identity, and insights solutions, it’s all in the name of crafting experiences that set brands apart from the competition. Backed by dentsu's legacy of innovation and creativity originating in Japan, we’ve spent over 35 years helping brands build loyalty, drive growth, and connect meaningfully with their audiences.

We’ve been named a global “Leader” by top industry analyst firms in categories as wide-ranging as digital transformation and commerce, experience design, engineering and technology integration, digital marketing, data science, CRM and loyalty, and customer data management.

Responsibilities for this role:

• Drive the deployment and market adoption of Brand retail digital signage CMS, object recognition and other Brand retail technological stack in line with clients’ policies and guidelines and Brand retail roadmap
• Translate business requirements and consumer experiences into business/functional design in collaboration with internal and external stakeholders, architects, information services & data teams
• Centralize and manage end-user requests related to Brand retail technology
• Define, prepare and review test scenarios & templates that reflect business requirements
• Ensure end consumer satisfaction with technological solutions
• Business support in the technology delivery process and streamlining business processes for technological providers and technology end users (Brand retail central function, markets, regions, other central functions (legal, security, data privacy, etc.))
• Ensure technological consistency, availability of historical data and smooth transition from legacy technology to updated tech stack
• Contribute to the development of a technological knowledge base for efficient Run & Support
• Extend stakeholder awareness and knowledge about Brand retail technological stack by providing them with toolboxes, dashboards and organizing info sessions covering Brand retail tech. capabilities, best practices and guidelines

Qualifications

• Bachelor's degree in a relevant subject (Digital project management, MultiMedia, Brand Retail)
• Have a proven track record of delivering projects, including digital platforms
• Strong documentation skills
• Strong project management skills

Additional requirements / experience

• Experience with digital environment and related regulatory aspects (e.g. data privacy, legal, information security, etc.)
• Experience working successfully in a global, multicultural organization
• Collaborative in nature: a team player who is experienced in developing very strong relationships with internal and external stakeholders, and can successfully work independently
• Proven ability to work effectively across functions
• Proven ability to build a strong partnership and trust with partners and management within an organization
• Strong organization skills
• Fluent in written and spoken English

Why choose Merkle?

Innovation at Our Core: As part of dentsu’s global network, Merkle pushes the boundaries of customer experience, integrating creativity, technology, and data to drive real-world impact. For over 35 years, we’ve been innovating to meet the changing needs of our clients.

Global Reach with Local Expertise: With over 16,000 employees across 30+ countries, and part of a 70,000 employees network at dentsu, Merkle blends global insights with a deep understanding of local markets to deliver personalized, effective solutions.

Collaborative Culture: At Merkle, your ideas and contributions truly matter. You’ll join a team that fosters innovation, collaboration, and creative problem-solving. Together, we work on impactful international projects, making meaningful connections every step of the way.

These are some of the things we offer:

🏝️ 25 days of holidays
💝 2 volunteer days for charitable activities
💖 Mental Health: Benefit from 3 extra wellness days on top of your vacation days and a Mental Health First Aider and Employee Assistance program to support your well-being
🕐40-hour week & overtime compensation
⏰ Flexible working hours model (flextime)
💻State-of-the-art, creative office space with ergonomically equipped workstations
🎓 Full access to Dentsu Academy, on-site learning sessions, online language courses
💸 Referral bonus program
✈️Workation possibility
🍹 Team events: company parties, monthly breakfasts, aperos

*At dentsu, Diversity, Equity, and Inclusion (DEI) is central to our vision: "To be at the forefront of people-centered transformations that shape society."

We cherish the unique talents and perspectives of all individuals, welcoming applicants regardless of gender, gender identity, nationality, religion, ethnicity, cultural background, sexual orientation, age, physical or mental ability. By embracing diverse perspectives, we create meaningful change and sustainable growth for our people, clients, and society. Our hiring decisions are guided by qualifications and role-specific requirements, ensuring a workplace free from discrimination and harassment.

#LI-MERKLE

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