Senior Digital Media & Technology Manager (m/f/d)

Mediaplus Suisse AG is an independent, owner-managed media agency based in the House of Communication in Zurich and part of the international Serviceplan Group. We develop customised contact strategies and combine sound research, innovative tools and practical analyses into effective media solutions. For renowned clients from various industries, we take on strategic and operational responsibility along the entire media process, from strategy and detailed planning through implementation to monitoring and optimisation of campaigns.

Do you love the combination of technology, data and marketing?
Do you have solid experience in the digital media world and want to actively shape demanding campaigns, technological solutions and data-driven approaches? Do you think analytically and strategically, work reliably and keep an overview even with complex requirements? Keep reading, because...

To strengthen our small, versatile digital media team in Zurich, we are looking for a

SENIOR DIGITAL MEDIA & TECHNOLOGY MANAGER (m/f/d) - 100%

In this versatile senior position, you are responsible for the entire spectrum of modern digital media – from digital planning through ad operations and campaign management to analytics, tracking, marketing technology and automation. You develop cross-channel digital media strategies and plans, manage their technically flawless implementation and optimise campaigns based on data. In doing so, you confidently advise clients and internal teams, drive innovative solutions forward and take on professional responsibility in projects and pitches. Independently develop cross-channel digital media strategies and plans based on target groups, communication goals, budgets and KPIs.

• Evaluate digital channels, platforms and formats thoroughly and derive suitable measures strategically
• Independently set up, manage and optimise digital campaigns on display, video, social and programmatic platforms
• Design complex campaign set-ups, ensure quality and lead technical issues in a solution-oriented manner
• Be responsible for reporting, dashboards and performance analyses and derive clear optimisation and action recommendations
• Conceptualise and drive tracking, measurement and data projects as well as automation and AI applications
• Competently advise clients and internal consulting and specialist teams on strategic, planning, technical and data-related issues
• Present results and recommendations convincingly in German and English and take an active role in pitches
• Share know-how within the team and professionally support less experienced colleagues

• At least 5 years of relevant professional experience in digital media, online marketing, campaign management, ad technology or a comparable field
• Completed training or degree in marketing, communication, media, business, computer science or a comparable field; equivalent practical experience is also welcome
• Sound understanding of digital campaigns, target groups, KPIs, platforms and technologies as well as experience in strategic digital planning
• Very good user knowledge of relevant tools and platforms such as Google Ads, Google Analytics, Campaign Manager, social media advertising platforms or comparable solutions
• Strong affinity for numbers, analytical and strategic thinking skills as well as enthusiasm for data, automation and new technologies
• Very good knowledge of Excel or Google Sheets; experience with reporting and dashboard solutions is an advantage
• Confident, independent and solution-oriented working style as well as strong consulting and presentation skills
• Very good German and English skills, both spoken and written

Working for the most exciting brands in Switzerland
From retail and insurance to mobility and FMCG: you work for renowned national and international brands and gain insight into different business models and markets.

Technology instead of routine
We invest in modern tools, AI solutions and innovative working methods. You contribute your expertise, evaluate new platforms and technologies and develop future-oriented approaches for clients and the agency together with us.

Scope for creativity and responsibility
In our small team, you take on responsibility from day one, actively shape solutions and bring your experience into client projects, the further development of our digital services and knowledge transfer within the team.

House of Communication
You can expect an interdisciplinary environment with experts from media, creation, content, data and technology under one roof.

WE LOVE WHAT WE DO.
And we are looking for people who remain curious, explore new paths and want to make marketing smarter.

Ready for the next step? Then we look forward to receiving your application including your possible start date and salary expectations. Please note that for data protection reasons we can only consider applications submitted via the application link.

Applications from recruitment agencies will not be considered for this position.