Content & Channel Manager Web/Mobile (m/f/d), 90%, Zurich

About the job

• Responsibility for the operational management of our website and ensuring current, brand-compliant and regulatory correct content in the CMS (Adobe Experience Manager)
• Joint further development of the website within the team
• Ongoing implementation of SEO and GEO measures in close coordination with the Product Owner Web and our agency
• Independent creation and optimisation of smaller texts as well as contributing ideas in collaboration with our editorial team
• Ensuring clear, target group-oriented content tailored to the needs of our users
• Tracking and reporting of key KPIs and deriving concrete improvements
• Daily use of AI tools and agents
• Development of practical use cases as well as optimisation of our processes
• Coordination, advice and support of our internal contact groups
• Co-responsibility for supervising our intern

• In addition to a successfully completed degree (FH or university) in communication, marketing, business informatics, business administration or multimedia production or an equivalent further education, you bring several years of experience in managing digital platforms and/or content marketing
• You have conceptual and analytical skills as well as a strong affinity for AI. You use AI tools routinely in your daily work, have experience with personal agents and develop concrete, practical use cases from this
• You bring sound knowledge of web technologies as well as experience with content management and tracking systems – especially Adobe Experience Manager and Adobe Analytics
• Thanks to your consistent customer orientation and pronounced service mentality, you work independently, precisely and reliably. You have high standards for the quality of your work and convince through teamwork and flexibility
• Your experience in leading and/or coordinating projects rounds off your profile
• You communicate fluently in German, both orally and in writing. Any additional language is a plus

• Flexible annual working time model with at least 5 weeks of holiday
• Modern offices in urban locations
• Generous regulations for working from home
• Contribution to health insurance package
• Contributions to the pension fund well above the legal minimum
• Forward-looking issues and a wide range of training and further education opportunities