Grand Resort Bad Ragaz AG
Bad Ragaz
Brand Manager 100% (m/f/x)
- 22 October 2026
- 100%
- Bad Ragaz
Job summary
Join the Grand Resort Bad Ragaz, a leading wellness destination. Enjoy a dynamic work environment, great team culture, and benefits.
Tasks
- Develop and implement a growth-oriented marketing strategy.
- Support brand positioning and oversee brand integrity.
- Lead marketing campaigns with performance tracking.
Skills
- Degree in marketing or communications, with luxury industry experience.
- Strong leadership and team management skills.
- Excellent communication skills in German and English.
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About the job
- Development and implementation of an exclusive, growth-oriented marketing strategy for national and international markets
- Support in further developing brand positioning, monitoring brand integrity and acting as the central contact person for brand-relevant topics within the resort
- Leadership duties as well as deputising for the Chief of Marketing Grand Hotels & Group PR
- Management of image, sales and new customer campaigns with success monitoring
- Planning, controlling and success monitoring of marketing and communication campaigns (on-/offline) in close coordination with management for new customer acquisition and sales promotion
- Active involvement in product and offer development
- Building and maintaining high-quality partnerships
- Responsibility for budgeting and controlling
- Completed studies or comparable training in marketing, communication or media
- Several years of experience in branding and strategic marketing in the luxury sector or upscale hospitality
- Sound knowledge of online marketing, social media and brand communication
- Leadership skills and experience in team management
- Excellent communication skills in German and English, additional languages an advantage
- Creativity, a sense for trends and innovative thinking
- Structured, solution-oriented working style with high initiative
- Taster evenings and discounts at the Thermal Spa
- Free tickets to Tamina Gorge
- Trial stay after successful probation period
- Up to 50% discount in the restaurants
- Up to 50% discount in the Fitness Centre and Tamina Thermal Baths
The Grand Resort Bad Ragaz has its origins in the healing thermal waters of the Tamina spring. Since 1242, this place has stood for regeneration, new energy and quality of life. On this foundation, we consistently develop the resort further – with the aim of becoming Europe’s leading Wellbeing & Healthy Living Resort and creating a place of power for generations.
Around 800 employees shape the experience of our guests every day. Different talents, cultures and personalities work together here towards one goal: creating unique experiences. What unites us is the shared ambition to make this special place a little better every day – One Resort – One Team.
Do you feel addressed?
Then Sarah Haimerl, Deputy Chief Human Resources Officer, looks forward to receiving your complete application documents with photo and is happy to answer any questions by phone at +41 81 303 27 24.
www.resortragaz.ch