Webloyalty is looking for a dynamic, detailed oriented and creative Digital Product Marketing Executive to join our team for a 1-year contract in our Headquarters in Nyon. As a Digital Marketing Executive, you are a great communicator, highly organized, team player, problem solver, and decision maker — all rolled into one.

The Digital Product Marketing Executive will be primarily responsible for supporting Webloyalty market expansion to new territories and related tasks impacting Webloyalty’s shopping and leisure programs.

We have a strong focus to deliver the best-in-class member experience, whilst operating in a friendly, transparent, and multicultural environment. The Digital Product Marketing Executive role is requiring a blend of digital marketing & operational skills, great attention to details as well as strong communication skills in English and German (other European language a plus).

1. Tasks and Responsibilities

This list of tasks and responsibilities is aimed to respond to the needs of the Product & Marketing Team.

This list is not exhaustive and acts as a guideline rather than a complete set of responsibilities.

1.1. Daily Tasks

o Product UAT.

o Ensure all our new products meet Webloyalty requirements and quality standards.

o Conduct UAT based on pre-defined scenarios across multiple products and environments.

o Track and manage defects: creation of bug reports, open tickets for technical teams, follow up on resolution.

o Perform end to end regression testing.

o Participate in Product releases.

o Website management.

o Write and proofread website and email content copy.

o Update product content via CMS.

o Create pop ups and webpages.

o Maintain websites and track data analytics.

o Create and update documentation and share best practices within the team.

o Investigate production issues and identify probable causes, as well as coordinate the activities and resources necessary to implement the resolution.

o Run defined reports and provide initial conclusions.

o Update product materials and documentation.

o Marketing initiatives.

o Benchmark to ensure the quality & competitiveness of the product.

o Contribute ideas to marketing campaigns in order to improve product or address pain points.

o Conduct research and analyze data to define target audiences.

o Create emails, audience segments and sending cadence and flows.

o Monitor performance of marketing campaigns.

o Ensure country legal requirements are applied for the proposed initiatives.

1.2. Stakeholder Management

o Create and nurture long-term relationships with all stakeholders (internal Nyon office teams and individuals, market contacts, Product Team colleagues, legal teams).

o Communicate clear and concise information regarding daily activities, status of campaigns, scope of work for each assigned item and, expected deadlines.

o Manage expectations regarding overall delivery, as well as individual items’ statuses throughout the delivery process.

1.3. Risk Management and Escalation

o Highlight without delay any potential issues, blockers or stakeholder related risks to the Digital Product Marketing Manager.

1.4. Other tasks we may require

o Ensure on-time and quality delivery of each campaign for which set deadlines have been agreed.

o Highlight and emphasize the importance of delivery quality and planning, during the campaign delivery process.

o Monitor and report on scope and performance of the campaign delivery both internally and externally.

2. Education

o Education in Digital Marketing or related required.

3. Professional Qualification

o Minimum of 6 months experience and up to 2 years of digital experience or related role.

4. Skills/Experience

o Fluent in both spoken and written English as well as German (any additional European language a plus).

o Knowledge of Web Analytics, CMS, CRM, Confluence and JIRA ticketing system.

o Advanced Excel skills.

o Strong problem-solving and analytical skills, with an ability to see the small and the big picture.

o Excellent oral and written communication skills.

o Ability to translate Business needs into clear specifications.

o Excellent soft skills required.

o Strong multi-tasking skills.

o Exceptional attention to details.

o Strong interest and abilities to work in dynamic, fast-growing and customer-driven organization.

o Strong interest and ability on project management.

5. Behavior/Attitude

o Ability to meet tight deadlines.

o Ability to work independently and as part of a team.

o Strong interpersonal skills to ensure success working across multiple business functions

o Willingness to quickly shift on priority or direction to help resolve high level business needs.

o Digital savvy and excited by technology.

o An enthusiastic and bright individual with an outgoing personality.

o Consistency with Webloyalty core values: Trust, Transparency, Tenacity.