Retail & Merchandising Manager (M/F/X)

You lead the merchandising and retail strategy of a premium brand across all its distribution channels, from the design of POS materials to the deployment of concepts in stores and trade shows. You analyse the performance of the actions taken, coordinate numerous internal and external partners, and directly contribute to improving the customer experience and commercial results.

Our client is an iconic company with an international reach, renowned for its expertise, the quality of its premium products, and its commitment to innovation, design, and customer experience.

Responsibilities

• You define and deploy the overall merchandising strategy in line with commercial objectives and brand image.
• You develop effective merchandising concepts for various distribution channels: boutiques, corners, specialised retailers, and distributor partners.
• You oversee the design, production, and deployment of POS materials in collaboration with creative teams, purchasing, and external suppliers.
• You provide field teams with precise guidelines to ensure flawless execution in stores.
• You ensure the merchandising catalogue is kept up to date and maintain consistency of displays across all markets.
• You manage retail projects related to boutiques, corners, and international trade shows.
• You analyse the performance of merchandising actions through KPIs, feedback from sales teams, and field observations to continuously optimise the impact of displays.
• You actively monitor best retail and merchandising practices observed in premium and high-value sectors.

Candidate Profile

• You have at least 5 years of experience in merchandising, visual merchandising, retail design, or POS development within a premium, luxury, or high-value environment.
• You manage merchandising projects from A to Z, from strategic thinking to implementation in stores.
• You have an excellent understanding of different distribution channels and can adapt your recommendations to the commercial realities on the ground.
• You use KPIs and field data to make decisions and measure the effectiveness of your actions.
• You demonstrate autonomy, proactivity, and a genuine entrepreneurial spirit.
• You enjoy demanding and collaborative environments involving numerous internal and external stakeholders.
• You have a strong sensitivity to design, materials, customer experience, and detail.
• You are proficient in French and English at a professional level. German is an advantage.
• You ideally master design, layout, or 3D visualisation tools.

Conditions and Benefits

• You join a company recognised for the quality of its products and its premium positioning.
• You hold a strategic role with a direct impact on customer experience and commercial performance.
• You benefit from great autonomy in managing your projects and recommendations.