The e-commerce team is looking for a new gem.

This new addition to the team will be focused on data analysis and product marketing.

This position aims at delivering data-driven recommendations to executives and key stakeholders to make relevant business decisions and increase performance.

Data analyst:

You will be responsible for analyzing business needs, implementing solutions to ensure that business operations are efficient.

• Requirements Gathering:

o Coordinate with key stakeholders to understand business needs and lead interviews and workshops to gather detailed requirements

• Data Analysis:

o Analyze available business data, processes, and workflows from various solutions/software to identify areas for improvement.

o Use data modeling techniques to easily aggregate and analyze data to bring key insights into business decision making.

• Reporting:

o Prepare detailed reports, charts, and presentations to communicate findings and recommendations to stakeholders.

o Prepare forecasts and projections for key projects including subscriptions.

o Maintain documentation of business processes, systems, and requirements.

Product Marketing Specialist

• Campaign Development/Trade Marketing:

Plan and execute integrated marketing campaigns across multiple channels, including email, social media, digital advertising, events, and PR, to generate leads and drive product awareness.?

• Customer Engagement:

Position the brand as an expert of the optical industry develop and nurture bonds with customers, gather feedback to share product developments through any relevant levers:

o Website UI/UX

o Website Conversion Rate Optimization

o Launching or optimizing review solutions such as Trusted Shops, Trustpilot etc.

o Improving the value proposition of some projects

o enhancing the onsite customer experience

• Performance Tracking:

Monitor and analyze KPIs: such as product sales, average order value, and campaign effectiveness, to measure the success of marketing initiatives and optimize future strategies.?

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Qualifications:

• Education:
  • Bachelor's degree in business administration, Information Technology, or in Marketing.
• Experience:
  • 3-5 years of experience in business analysis and/or marketing
  • Proven record of accomplishment of successfully implementing business process improvements and technology solutions.
• Skills:
  • Strong analytical and problem-solving skills.
  • Excellent verbal and written communication skills.
  • Proficiency in business analysis tools and software (e.g., Microsoft Excel, JIRA, Tableau etc.).
  • Familiarity with project management methodologies (e.g., Agile, Scrum).
  • Ability to work independently and collaboratively in a team environment.
• Attributes:
  • Social and team player, good oral speaker
  • Strong attention to detail.
  • Ability to handle multiple tasks and projects simultaneously.
  • Adaptable and able to thrive in a fast-paced environment.

Working Conditions:

• Will be working for a client, leading the optical industry.
• Will be reporting into the e-commerce Manager.
• Full-time position.
• Based in Geneva.
• Office environment with the possibility of remote work 2 days/week.