Senior Manager of Digital Marketing & Analytics Strategy 80-100%

At Sunrise, we think bigger, go further and create new ideas. For us working culture means achieving great things together. It's where respect and innovative ideas combine with real teamwork - every voice counts, every perspective makes us stronger. Our passion spurs us on to try new things and grow continuously. Sound like you? Then join our success story.

For Flanker Brands of Sunrise, our vision is simple but powerful: delivering kick-ass affordable connectivity to smart Switzerland, simply in a few taps. As a leader in the industry, our Flanker Brands, including yallo, Lebara, and Swype, are the fastest-growing segment, top profit contributors, and the speed boats of Sunrise. They would be, by themselves, a top 5 Telco in CH. We deliver mobile, internet & TV to dedicated customer segments through individual brands, always intuitive with attractive price/value, meeting core customer needs. We stay ahead of the curve by inspiring team power and being supercharged by leading tech. Ready to shape the future with us? Join our team and be a driving force in creating innovative solutions for a connected Switzerland!

Have an impact:  

We are looking for a Senior Manager of Digital Marketing & Analytics Strategy to drive our digital growth and data-driven decision-making. In this role, you will shape marketing strategies, lead analytical initiatives, and translate insights into impactful actions that strengthen our market presence. Join us in combining creativity with analytics to deliver measurable results.  

YOUR CHALLENGE:

• Develop and lead digital marketing strategy for Swype
• Lead digital marketing initiatives across various online channels to reach business objectives
• Create and oversee website & app analytics strategy across all Flanker brands.
• Lead the strategic development, implementation and maintenance of web & app tracking setups to ensure accurate data collection and analysis for informed-decision making in order to drive online business growth
• Ensure the latest analytics technology to be implemented, consistency and alignment across business unit teams and alignment with digital strategy
• Identify opportunities for enhancing tracking capabilities and provide recommendations for improvements
• Analyze online customer experience, provide insights and assess improvements within the sales journey

YOUR SKILLS:

• Bachelor's or Master's degree in marketing, analytics or a related field
• 7+ years of working experience in analytics and digital marketing strategy, including paid media
• Proficiency in analytics tools such as GA4, GTM, Firebase, BigQuery, and MMP platforms to configure and track website & app performance
• Technical proficiency in JavaScript to effectively create tracking codes with a clear data structure, troubleshoot issues, and collaborate with web and app development teams
• Strong analytical skills with the ability to interpret complex data sets, identify trends, and provide strategic recommendations for website & app optimization

At Sunrise, you'll be working in a dynamic and multinational environment where every voice is heard, perspectives are shared and values are lived. Diversity isn't just a program for us, it's part of our DNA. By celebrating our differences, we achieve great things together.

Sunrise has partnered with «Advance - Gender Equality in Business». We've also been awarded the Swiss LGBTI label and «Fair-ON-Pay Advanced» certification as recognition for offering all our employees equal pay for work of equal value.

Ready to rise to the challenge? Then join the team and actively shape our future!

#ChallengersWanted

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