Alumni Communications Manager
Key information
- Publication date:23 May 2025
- Workload:100%
- Contract type:Permanent position
- Place of work:Route de Berne 301, 1000 Lausanne 25
Join us and shape the future of hospitality today!
EHL's dynamic campuses form a unique network where passionate students, academics and industry experts from over 120 countries come together with a common goal: to develop and disseminate hospitality knowledge, while supporting the sector's continued growth.
We are constantly striving to improve the working environment and personal development opportunities for our more than 800 staff and teachers, who are among the most recognized experts in their respective fields. Since its foundation in 1893, EHL has been widely recognized by the industry and consistently ranked among the world's top hospitality management schools. Everything we do is based on our values of excellence, family and learning, and we are committed to bringing them to life in tangible ways for our employees.
The Strategic Partnerships department at EHL is responsible for developing and managing relationships with key industries, academic and institutional partners. It identifies opportunities that align with EHL’s strategic goals and enhances its global influence and impact. The department fosters long-term relationships that support innovation, research, student opportunities, and brand visibility. These curated and nurtured strong partnerships contribute to the growth and excellence of the EHL educational ecosystem.
To join our amazing team, we are looking for a candidate who is not only skilled and passionate about hospitality but also aligns with our leadership principles: transparency, accountability, collaboration, care, and experimentation.
The mission of the Alumni Communications Manager is to lead multi-channel and engagement strategies to strengthen connections across EHL’s global alumni network, deliver results for the internal EHL departments that we service, Academic departments, Research, Innovation, Growth, Recruitment, Alliance and others.
What will you do?
- Participate in the design and execution of a rolling communication plan across, digital platforms, events and in person.
- Manage CMS and CRMs systems to monitor and foster consistent alumni engagement.
- Lead and oversee the planning, execution and analysis of targeted email marketing and digital advertising campaigns to reach and activate alumni engagement.
- Use CRM tools to segment alumni and personalize outreach based on engagement levels, behaviours and lifecycle stages with the objective to automate an engagement life cycle.
- Identify and track KPI’s optimize and develop dashboards, analyze engagement metrics using Power BI.
- Conduct internal analytics and manage alumni survey to assess the impact and thereafter refine the strategy.
- Manage the alumni database including AI initiatives for data cleaning and optimization.
- Improve process and optimize interdepartmental and departmental workflows.
Who are you?
- You have a bachelor or equivalent degree in Marketing, Communications, Data analytics.
- You have 5 years of professional experience in a similar position.
- You are proficient with IT tools, Microsoft Office, CMS, SRM, Power BI, CRM, google analytics, SMMs.
- You have experience with online communication and various marketing tools.
- You have excellent communication skills at all levels of the organization as well as with external partners.
- You are a good team player and are client oriented.
- You have methodical and structured analytical skills, with the ability to synthesize information.
- You have the flexibility and the ability to handle pressure well.
- You are part of the EHL alumni community.
- You are fluent in French and in English (C1).
What we offer?
We offer you a permanent contract within a business area of an educational institution, with exceptional employee benefits including free meals, an attractive number of days off, a parking space or public transport contribution, as well as access to various services and facilities.
We offer you responsibility, challenge, development opportunities and encouragement to help you achieve your professional and personal goals.
We offer you the opportunity to make a tangible impact on our students’, staff and partners’ experience as well as contribute to the growth of our institution.
You will enjoy being part of a passionate, multidisciplinary and talented team.
