Brand Manager at 80-100%

The Alloboissons Group encompasses a beverage distribution company throughout Switzerland (Alloboissons), a wine trading company (Les Vins Jules Gex), a chain of specialist shops (Halle aux Boissons) and a wine club (DIVO). A family business active throughout Switzerland, a key player in the distribution of wines and beverages to both private individuals and professionals.

The Alloboissons Group is looking immediately or by agreement for a:

Your mission:

• Define and deploy the brand strategy in close collaboration with the Marketing Director
• Develop the annual communication plan and manage cross-channel campaigns (online advertising, household mailings, press announcements)
• Manage the presence of our brands on social networks: content creation, editorial and graphic charter, moderation and community animation
• Design and publish newsletters and promotional SMS campaigns, then analyse their performance (KPIs)
• Ensure the update and consistency of content on the company’s websites
• Create and organise promotional events (Wine Fair, tastings, etc.)
• Conduct market studies, positioning analyses and regular competitive intelligence
• Monitor the e-reputation of the brands and participate in crisis management
• Handle support requests from sales teams, customer service and shops, and coordinate printing houses and suppliers

Your profile:

• Education such as a business school specialised in marketing, digital communication or social networks
• Minimum 2-3 years’ experience in a similar position
• Mastery of marketing and digital tools: content strategies, search marketing, Google Analytics, Meta, etc.
• Excellent writing skills in French; German is a real asset, English a plus
• Proficiency in MS Office; knowledge of the Adobe Suite (Photoshop, InDesign) an asset
• Creative, curious, autonomous and rigorous, with a strong team spirit
• Interest and sensitivity for the beverage sector (notably wine) will be an asset

We offer you:

• A role rich in challenges and diversity, at the heart of the Group’s brand strategy
• A stimulating and easily accessible working environment
• The opportunity to work within a young and dynamic team

Interested?

We look forward to receiving your complete application file. Applications must be submitted via the JobUp website by 13 September 2026.